Filmmaker · Creative Technologist · vusion.art

ROY CHUCRI

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About Me

Roy Chucri

Twenty years behind the camera taught me what stories need; machine learning and automated workflows let me build it. Today I direct commercials and films across MENA and beyond, and I'm the founder of vusion.art, the AI film production engine for directors.

Selected clients Spotify · HungerStation · Jawwy · Sunsilk · 7Days · Tanween

Journey

2003–2022

Filmmaking & Post-Production

I built expertise in visual storytelling through filmmaking, editing, and various post-production techniques.

Visual Direction Production Post-Production
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  • Professional filmmaking and production experience since 2003
  • Expertise in cinematography, video editing, and post-production techniques
  • Proven track record of managing creative projects from concept to delivery
  • Strong visual storytelling skills across diverse media formats
  • Experience creating compelling visual narratives that engage audiences
2022–Present

AI Innovation

I made a pivotal transition to AI integration, merging traditional media expertise with AI-driven innovation.

AI Integration Prompt Engineering Machine Learning
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  • Experience with various AI platforms and machine learning frameworks
  • Proficient in prompt engineering and AI-assisted content creation
  • Skilled at integrating AI solutions into creative workflows to enhance storytelling
  • Seamlessly blending artistry and algorithms in innovative applications
  • Innovative problem-solving approach that crosses disciplinary boundaries

Portfolio

Featured workSaudi National Day Soudah Development · 2026 A film created at vusion.art studio from archival photographs, most available only in low resolution, with the help of artificial intelligence.
Info

We made this Saudi National Day film for Soudah Development at vusion.art studio, working largely with archival photographs. Most were available only in low resolution. Turning that material into a finished film was a considerable creative and technical challenge, with artificial intelligence helping us work beyond the limitations of the source images.

My thanks to The Industry Films for their trust, and to Ogilvy Riyadh for the opportunity.

Created by vusion.art studio

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Let's Connect

Sofia, Bulgaria · working worldwide